2002 Research Projects
Abstracts
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Savannah MSA Tobacco Attitudes and Awareness Study, 2002
Four hundred residents of Bryan, Chatham, and Effingham counties were surveyed to gather information on attitudes about and awareness of tobacco usage, the recognition and recall rate of the anti-smoking advertising campaign, the relationship between advertising awareness and attitudes toward tobacco use, and the interaction of smokers and non-smokers. The findings suggest that a typical restaurant adopting a non-smoking policy would likely gain thirteen times more business from non-smoking customers than it would lose from smoking customers. |
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The Economic Impact of the Savannah Symphony Orchestra, 2001
This study estimated the economic impact of the Savannah Symphony Orchestra on Bryan, Chatham, and Effingham counties in 2001. The impacts arise as the symphony expends it budget and as patrons make ancillary expenditures when they attend symphony concerts. The symphony supported 108 jobs, added $5.87 million to local business revenue, and generated $300,000 in state and local government tax revenue. |
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Operations Assessment for the Savannah Symphony Orchestra
This document reviewed and compared the financial operations of the Savannah Symphony Orchestra to a peer group and a target group of orchestras using fiscal year 2000 data. The Savannah Symphony Orchestra compared very favorably to symphonies in similar markets (peer group), but less favorably to more successful symphonies with similarly sized budgets (target group). The orchestra lagged behind the target group most notably in its foundation assets and operating deficits.
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The Economic Impact of Manufacturing in the Savannah Area, 2001
The members of the Manufacturers' Council of the Savannah Area Chamber of Commerce, realizing the importance of manufacturing, commissioned this study in order to estimate the economic and fiscal impact of manufacturing on the regional economy and use this information to attract new manufacturing businesses and retain current manufacturing businesses. It found manufacturing supported 38,570 total jobs. Using 2001 as the year of record, this impact study provides a number of indicators of the role of manufacturing in the combined economies of Chatham, Effingham, Bryan, and Liberty counties. |
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